There has been a lot of changes to the web and search marketing over the past year. A couple of major updates in the algorithm from Google, some new UI features on both Bing and Google, as well as the emerging new trends in social and real time search has made keeping up on search optimization even more difficult and hard to predict. In addition, Google has announced that they are cleaning house even more and clearing out sites that considered content farms, as well as putting more emphasis and unique relevant content. They say that they are now able to detect unique content even better and that all a person has to do is put out good original content and according to Google they will get ranked for it. With all of this going on, why do we still need SEO anymore. Continue reading
HTML has certain tags, called Meta Tags, the represent metadata about a specific webpage. When viewing a webpage, you will not see the Meta Tab nor does it have any impact on the appearance of the web page. If a user wants to view the Meta Tags associated with a webpage, they have to view the HTML source code for that webpage. Continue reading
A lot of businesses are now conducted online. With an internet business, your service or products can reach different parts of the world especially if your website can attract much traffic. In order to establish one of the best online businesses, the usage of blogging for business is of utmost importance.
You can make use of blogs in order to promote your business today and in the years to come. This is not an easy task and so you will need all the help and some tips to keep you on the right track.
Here are some helpful tips for blogs that you can incorporate in your internet business: Continue reading
Internet marketing is too huge a concept. It includes SEO, social media, e-mail marketing, pay per click and mobile web. This 2010, it is time to rethink your internet marketing strategies and reconstruct your internet marketing solutions.
First of all, email marketing is an integral part of internet marketing. It is not going to disappear in social media, and in fact, email marketing will carry on playing a substantial role internet marketing for the years to come. For this year, bring email marketing to the next level by encouraging your email subscribers not only to read the contents of your email, but to get social with it by sharing this email through Facebook, Twitter, Digg and other social networking or bookmarking sites. You can also conduct a poll on Twitter or your Facebook account and encourage followers, friends, fans and readers to subscribe to your email newsletter. Continue reading
SEO tools, which ones do you buy? I have been asked this question many times. When you have a site ranking high in the search engines you get asked these little questions. I use a whole list of tools so I can’t share them all, but I will tell you some main tools you need to get started in SEO and to start moving your site up. Once you start moving you can buy more expensive tools.
The first tool I use any time I am doing any SEO project is a keyword tool. There are tools like Good Keywords, The Google Adwords Keyword Tool and even Wordtracker. I really think anything in terms of keyword research that you pay for is a waste of money. All I look for is how many searches a term gets a month, then from there I can decide if I want to spend the time targeting it or not. Continue reading
Content Management Systems (CMS) can be big or small, simple or complex. Defined, it refers to a system for managing content. The word Content Management System (CMS) refers to a software package that helps automate jobs and information is a certain unit or organization. Consider content as any object that is sent, received,created, stored, or otherwise handled in some way. A working CMS software should provide a framework upon which to construct the elements essential to link humans with such information. According to the website www.cm3cms.com, a good CMS should include following elements: Continue reading
Every few years there are some changes in the search market and alter not only the way people search, but where they search at and how they search. This search evolution has taken place several times already and it appears that we are heading for a new one.
Look at the early 90′s, when the first engines or search platforms were being produced. At that time, people just looked at categories and then selected links they liked within that space. This was the norm for a couple of years as sites like Yahoo and Excite were first started. These early engines didn’t even have a search interface to allow people to type in their own keywords. Continue reading
You have no doubt already heard of the social networking site Twitter, which, despite only having being around a relatively short period of time, is now one of the most popular sites on the whole of the Internet. Despite the opinions of many online marketers, who dismiss Twitter as nothing but a waste of time, it has proven to be a useful tool in the marketer’s toolbox for driving traffic and networking with fellow marketers, or people with similar interests.
When you’re just getting started on Twitter, things can seem hectic or confusing. To get yourself hooked up with some followers who have similar interests as you, think of a popular online community that you frequent and start following people you know there. If you are active in this online community, then people will start to notice you and follow you as well. Continue reading
I’ve been doing research on blogs and websites for years. I’ve seen websites that have no PageRank gain first page rankings and lots of traffic and sites that have PR3 or more that get no rankings and very little organic traffic. With this in mind, there is no evidence that suggests a higher PageRank will mean higher traffic, and in fact Google themselves even stated that site owners should not concentrate on PageRank but rather than building quality pages and content.
The use of PageRank is a Google invention and is not shared on other search engines. Since Google carries over 60% of the overall search market many people consider this number to a primary factor in the rankings of a website. Although this may seem true in some cases, as you can do searches and if you have a Google toolbar the PageRank is displayed, and may notice that some of the tops sites coming up have higher PageRank. Continue reading
Blogs are the hottest trend sweeping the Internet, but have you ever wondered how blogs originated? In what must indisputably seem as the dark ages before blogs, people looking the companionship of online communities were required to rely essentially on mailing lists and bulletin boards for communication. By the 1990s, forums had made their presence and allowed users to take part in discussion using ‘threads’, which were essentially areas of common interest. Continue reading