Search Evolution – Is Search Evolving Again

Search Evolution   Is Search Evolving AgainEvery few years there are some changes in the search market and alter not only the way people search, but where they search at and how they search.  This search evolution has taken place several times already and it appears that we are heading for a new one.

Look at the early 90′s, when the first engines or search platforms were being produced. At that time, people just looked at categories and then selected links they liked within that space. This was the norm for a couple of years as sites like Yahoo and Excite were first started. These early engines didn’t even have a search interface to allow people to type in their own keywords. Read more

How To Network Using Twitter

How To Network Using TwitterYou have no doubt already heard of the social networking site Twitter, which, despite only having being around a relatively short period of time, is now one of the most popular sites on the whole of the Internet. Despite the opinions of many online marketers, who dismiss Twitter as nothing but a waste of time, it has proven to be a useful tool in the marketer’s toolbox for driving traffic and networking with fellow marketers, or people with similar interests.

When you’re just getting started on Twitter, things can seem hectic or confusing. To get yourself hooked up with some followers who have similar interests as you, think of a popular online community that you frequent and start following people you know there. If you are active in this online community, then people will start to notice you and follow you as well. Read more

Higher PageRank Does Not Mean Higher Traffic

I’ve been doing research on blogs and websites for years. I’ve seen websites that have no PageRank gain first page rankings and lots of traffic and sites that have PR3 or more that get no rankings and very little organic traffic. With this in mind, there is no evidence that suggests a higher PageRank will mean higher traffic, and in fact Google themselves even stated that site owners should not concentrate on PageRank but rather than building quality pages and content.

The use of PageRank is a Google invention and is not shared on other search engines.  Since Google carries over 60% of the overall search market many people consider this number to a primary factor in the rankings of a website. Although this may seem true in some cases, as you can do searches and if you have a Google toolbar the PageRank is displayed, and may notice that some of the tops sites coming up have higher PageRank. Read more

The Evolution of Blogs

The Evolution of BlogsBlogs are the hottest trend sweeping the Internet, but have you ever wondered how blogs originated? In what must indisputably seem as the dark ages before blogs, people looking the companionship of online communities were required to rely essentially on mailing lists and bulletin boards for communication. By the 1990s, forums had made their presence and allowed users to take part in discussion using ‘threads’, which were essentially areas of common interest. Read more